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Design

Graphics in advertising

A practical workshop that demonstrates how to use graphics and design in advertising to attract attention and increase sales.

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Who it's for

Ideal for teams that…

1 Graphic and UX/UI designers
2 Marketing and advertising specialists
3 Entrepreneurs who want to increase the appeal of their marketing materials
Outcomes after the program

Product and UX in practice — from research to design, powered by AI.

✓

Principles of graphic design in advertising and marketing

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Psychology of image perception – how people interpret colors, shapes, and composition

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How to create visuals that capture attention and evoke emotions

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Using contrast, rhythm, spacing, visual hierarchy, and typography in marketing communication

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How to break conventions and apply creativity in visual design

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How to design effective graphics even without professional tools

Program

What we actually do

  • · Module 1: Creative warm-up
  • · Module 2: How our eyes deceive us – optical illusions
  • · Module 3: Interpreting objects
  • · Module 4: Vertical vs. horizontal
  • · Module 5: Dynamics, growth, decline
  • · Module 6: Symmetry vs. asymmetry
  • · Module 7: How we perceive the simplest forms
  • · Module 8: Design principles – less is more
  • · Module 9: Presenting products
  • · Module 10: Composition
  • · Module 11: Adding emotions to visuals
  • · Module 12: Inspirations – ideas for composition
  • · Module 13: Hierarchy in graphic design
  • · Module 14: Contrast
  • · Module 15: Rhythm
  • · Module 16: Spacing
  • · Module 17: Typography
  • · Module 18: Psychology of design
  • · Module 19: Colors – meaning, color wheel, CMYK, RGB
Every module is adapted to your stack and context. The above is a starting point — not a fixed agenda.
How we work

From brief to retro in 30 days.

01

Brief & diagnosis

A call with the team lead + a short survey for participants. We define goals, gap and context.

02

Program customization

We adapt modules, case studies and code examples to your stack. Approval in 5 days.

03

Workshop

Trainer-led sessions, hands-on, code review. Mentor available between sessions too.

04

Retro + report

Outcome report for the team and lead. 30 days of consulting included.

Inquiry

Send a brief. We'll reply within 1 day.

After a short brief we'll prepare a program and a quote. No obligations — it's just a starting point.

✓Quote within 48h of the brief
✓First session within 30 days
✓Pilot before the full decision
✓VAT invoice, payment in instalments possible

How we handle your data

We process your business data (name, work e-mail, phone number, company, job title) in order to handle your corporate training inquiry and prepare an offer. The data controller is infoShare Academy Sp. z o.o., Al. Grunwaldzka 472B, 80-309 Gdańsk. Providing the data is voluntary but necessary to receive a response. You have the right to access, rectify, erase or restrict the processing of your data and to object to it. Full information is available in our data processing notice.

Optional marketing consents

The controller of your personal data is infoShare Academy sp. z o.o. The rules for processing personal data are set out in the Privacy Policy and the Data Processing Notice.

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