AI & Data

Training: AI in Sales

AI in Sales – the future of effective commercial strategies Sales in the era of artificial intelligence is becoming faster, more precise, and better aligned with customer needs.

Duration
1h
Who it's for

Ideal for teams that…

1 Sales representatives and specialists
2 Sales managers responsible for teams and results
3 Business owners and strategists designing sales approaches
4 Professionals implementing technologies that support sales
Outcomes after the program

Hands-on AI and data analytics workshops — built around your team's real cases.

Identify and analyze potential customers

Automate sales communication

Personalize offers and marketing content

Support negotiations and forecast outcomes

Optimize processes in CRM and sales platforms

Program · 5 modules

What we actually do

M01
Module 1 – Introduction to AI in Sales
  • · What AI is and how it supports sales
  • · Overview of top tools: ChatGPT, Gemini, Grok, Claude, Clay, Apollo, Salesforce Einstein, HubSpot AI, Pipedrive Smart Data
  • · Workshop: functions and setup of tools
  • · Workshop: prompt engineering for sales reps
  • · Workshop: advanced prompting — personalization and error reduction
M02
Module 2 – AI in Prospecting and Lead Generation
  • · Workshop: prospecting and market analysis with Deep Research, Apollo.io, Clay
  • · Workshop: building lead databases and scoring prospects (ChatGPT, Grok, Claude, Gemini)
  • · Funnel analysis and identifying bottlenecks with AI
  • · Workshop: automating competitor research
  • · Review of ready-made lead generation solutions (Clay, Apollo)
M03
Module 3 – Personalization and Negotiations
  • · Workshop: automatically creating messages and offers in multiple formats (PDF, DOCX, presentations) with tools like Gamma
  • · Workshop: tailoring content to specific clients
  • · Workshop: AI in query handling and follow-ups
  • · Workshop: negotiation simulations with voice-enabled AI
  • · Workshop: generating meeting and sales call reports
M04
Module 4 – Building AI Agents for Sales
  • · What is an AI agent?
  • · Workshop: creating simple sales-support agents with ChatGPT GPTs, Gemini Gems, n8n
  • · Case studies: examples of designing and deploying AI agents for sales processes
M05
Module 5 – Law, Ethics, and Challenges in Sales
  • · Legal aspects — GDPR, data ownership, AI Act in the sales context
  • · Bias and ethics — responsible AI use in customer relationships
  • · Risks in adopting AI in sales and how to avoid them (e.g., hallucinations, faulty forecasts, over-automation)
Every module is adapted to your stack and context. The above is a starting point — not a fixed agenda.
How we work

From brief to retro in 30 days.

01

Brief & diagnosis

A call with the team lead + a short survey for participants. We define goals, gap and context.

02

Program customization

We adapt modules, case studies and code examples to your stack. Approval in 5 days.

03

Workshop

Trainer-led sessions, hands-on, code review. Mentor available between sessions too.

04

Retro + report

Outcome report for the team and lead. 30 days of consulting included.

Inquiry

Send a brief. We'll reply within 1 day.

After a short brief we'll prepare a program and a quote. No obligations — it's just a starting point.

Quote within 48h of the brief
First session within 30 days
Pilot before the full decision
VAT invoice, payment in instalments possible

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